Erik Gyepes

This question comes up from the muddy waters of Internet marketing every year. SEO is dead. PPV is dead. Display is dead. Pops are dead. Mobile is dead. Facebook is dead (Oh, wait… wait, Facebook is still alive!) So what is my personal viewpoint on the industry in 2017?

Your campaigns are running, and everything is fine with the usual ups and downs. Then you wake up one day, check your stats, and find out that some disaster has just happened. All your campaigns are dying, and your CTR is suspiciously low. Your domain is flagged by Google. What does that mean?

Our campaigns rise and fall with the offers we promote. Choose the wrong offer and whatever you do to make it work, it will always be a loser. Choose the right one and the world is yours. But how do we know which is the right one?